Monday, August 31, 2009

Crm implementat

Customer relationship management (CRM) is all about managing the relationships you have with your customers—including potential customers. CRM implementation combines business processes, people, and technology to achieve this single goal: getting and keeping satisfied customers.
Successful CRM implementation involves many different areas of a company, starting with sales and other customer-facing areas, like marketing and customer service. CRM implementation help ensure that your sales, marketing, and support efforts are all working toward a common goal, so you can take your business success to a whole new level.

Thursday, August 20, 2009

sales force automation

Sales force management systems are information systems used in marketing and management that help automate some sales and sales force management functions. Sales Force Automation typically a part of a company’s customer relationship management system, is a system that automatically records all the stages in a sales process. Sales Force Automation includes a contact management system which tracks all contact that has been made with a given customer, the purpose of the contact, and any follow up that might be required. This ensures that sales efforts are not duplicated, reducing the risk of irritating customers. Sales Force Automation also includes a sales lead tracking system, which lists potential customers through paid phone lists, or customers of related products. Other elements of an Sales Force Automation system can include sales forecasting, order management and product knowledge.